Are you having problems with internal communication, holding social events in your company but not being able to attract participants and activate communication? Minimal communication only for work purposes can dilute the relationship among employees and affect their work.
In this article, we will introduce reasons why internal communication should be improved and measures to revitalize communication.
Effects of Insufficient Internal Communication
If internal communication is not working well, it should be addressed as soon as possible. The reason for this is that internal communication has a variety of negative effects. For example, the following effects are caused by lack of internal communication.
Decreased work efficiency
When there is a lack of internal communication, it is better to assume that there is also a lack of good reporting and communication at work.
In the absence of communication, necessary information is not communicated properly, which can lead to increased work for confirmation and unnecessary work due to lack of information.
Insufficient communication also leads to miscommunication. As a result, teams and departments are unable to work together and work efficiency is reduced. In this way, lack of communication is a major problem that makes it difficult to get work done.
Bad atmosphere in the company or team
With a lack of communication, relationships within the company or team will never improve. Rather, the atmosphere in the company will get worse because you will not be able to understand the other person without conversation.
If the atmosphere in the company is bad, it will be difficult to talk to people even if you have problems at work. Without being able to talk to anyone about their problems, some people will keep their problems to themselves and leave the company.
For a company, employee turnover can lead to an outflow of talented people. What’s more problematic is that if the atmosphere in the company remains bad, there is a possibility that employees will leave one after another.
Lack of cooperation
A company is a group society. Because there are many group activities, cooperation is necessary.
However, how can we cooperate well if there is a lack of communication? Since we don’t know the team well, it is difficult to predict what others will say and do, and to keep in step with them.
As a result, there will be an increase in the number of people who work independently or only express their own opinions, and cooperation will become impossible.
To achieve the goals of a project or company, it is necessary to work as a team or as a team of all employees, but it is even more difficult to achieve or carry out a project with a team that is no longer cooperative.
Making it difficult to improve skills
Lack of internal communication also makes it difficult for employees to improve their skills. Even if each employee is able to do his or her own work, without interaction with others, it is difficult to find opportunities to take on new tasks.
If they don’t take on new tasks, they won’t be able to learn from their colleagues about their work and tips. With a lack of internal communication as the norm, it is hard to find people who are willing to teach their work to others.
In this way, workplaces with extremely low levels of interaction with others are unintentionally hindering employees from stepping up and improving their skills. Since improving the skills of employees has an impact on the strengthening of organizational strength and corporate value, you can imagine how this could become a problem that affects the company’s profits.
Benefits of Deepening Internal Communication
As discussed in the section on the impact of lack of internal communication, lack of communication has only negative effects on both employees and the company. Once again, let’s look at why we need to deepen internal communication, starting with the benefits of internal communication next.
The first benefit of revitalizing internal communication is the increase in productivity. When there is good internal communication, it is easier to find out who is not making good progress and who is having trouble with their work, which makes collaboration smoother.
Good communication also facilitates smooth communication and information sharing, which can reduce miscommunication and mistakes caused by lack of information sharing.
As a result, the deeper the communication within the company, the more each person can work together and the faster and more efficient the work will be.
Decreased turnover due to better human relations
There are many reasons why people leave their jobs, but one of the most common reasons is due to human relations. In other words, it is important to build good human relations in order to reduce employee turnover.
If internal communication is revitalized, human relations problems may be resolved. If we can create a work environment where people can consult and communicate with each other regardless of their position as supervisor or subordinate, it will further reduce the number of employees leaving the company.
If the problems of human relations are eliminated, at least the number of people who quit because of human relations will decrease. This will increase the employee retention rate and prevent the outflow of talent.
Increase customer satisfaction
In business, it is not only your boss, subordinates, and colleagues that you need to communicate with. You also need to communicate with your business partners and customers.
If your internal communication is weak, it will affect your interactions with your clients and customers in no small way, so you need to improve your communication skills on a regular basis.
Internal communication can be used as a step to improve communication skills. If you are able to communicate well within the company, it will positively affect your communication with clients and customers.
Internal communication is also necessary for exchanging and sharing information about clients and customers within the company. If information is shared not only with the person in charge, but also with all team members, they will be able to provide the same level of service and response to business partners and customers, which will lead to customer satisfaction.
Improving corporate image
Active communication within the company will lead to better human relations and naturally make the workplace a more comfortable place to work. Since employee satisfaction will also increase, we can expect to see an improvement in the word-of-mouth reputation of the company.
Furthermore, if the company’s internal communication efforts are highly rated or unique, they may be picked up by the media.
Media coverage can also help strengthen a company’s brand and enhance its image. In this way, it is important to note that the activation of internal communication has great benefits not only within the company but also outside the company.
Ideas for facilitating communication
You may have understood the importance of internal communication, but it is difficult to change a workplace from one where communication is lacking to one where communication is active. Encouraging people to communicate or implementing only token efforts will not work.
In order to revitalize internal communication, it is necessary to devise ways to encourage employees to communicate on their own. Here are four ideas for improving internal communication.
Greetings on a daily basis
If your employees are not greeting each other with “Ohayo gozaimasu” (good morning) and “Ohayo gozaimasu” (thank you for your hard work), it would be a good idea to review your greetings.
You may think it is just a greeting, but greetings are the basis of communication. If you think that greetings are the basics, you should consider that a workplace with many employees who cannot greet others does not have even the basics.
In addition, people who cannot greet others are in a state of negativity and backwardness in their behavior. It is obvious that the more negative employees are, the less positive it will be for the business. In fact, it may even worsen work efficiency by slowing down work.
In order to make the workplace a place where greetings are exchanged on a daily basis, it would be a good idea to start with the supervisors. As the circle of greetings spreads, employees who have not greeted others before may start to do so naturally.
In order to revitalize communication, let’s also be aware of saying “thank you” along with greetings.
In-house training, where employees work together with the same goal, makes communication easier. Not only does it help to share work knowledge, but depending on the content, it may also help to revitalize communication.
There are a variety of training programs, but those that are enjoyable are more likely to leave a lasting impression, so it is a good idea to organize training programs with an awareness of the ease of communication.
The larger the company, the more difficult it becomes to know what other departments are doing and what the company as a whole is working on. Internal newsletters can be used to solve this problem of information sharing and promote company-wide activities as a whole.
A company newsletter is a summary of internal events and communications. Sometimes, an employee’s efforts are picked up and introduced.
Many companies used to publish them in the form of newspapers or booklets, but in recent years, more and more companies have started to publish them on a single sheet of paper, distribute them via e-mail newsletters, or use other easy methods.
Since it is important to publish internal newsletters on a continuous basis, it is a good idea to distribute them on a regular basis, even if the information is limited, if you want to activate internal communication. If you want to stimulate internal communication, it is a good idea to send out information on a regular basis, even if it is only a small amount.
Recently, due to the popularity of remote work, many companies have started to use in-house social networking services. In-house SNS is a media operated by employees.
As with private social networking sites, they allow for mutual information exchange and sharing, making them suitable for communication across departments. Another feature of in-house SNS is that it is easy to communicate information.
There are various types of in-house SNS, but we recommend Goalous . Goalous provides essential and useful functions for communication, so it is It can be used to revitalize communication. Goalous is characterized by the following features.
A chat-style “message function” for casual conversation
The “Circle Function” that allows grouping of members.
An evaluation function that allows users to set goals and see the process.
If you are thinking of introducing an in-house SNS, please visit Goalous to solve all your communication problems. Why don’t you solve your communication problems at once?
Lack of internal communication is bad for both employees and the company. If you are experiencing a lack of communication and inconvenience, you should take immediate steps to improve it. One of the best ways to deal with this is to consider introducing an internal social networking service that allows for casual communication.